Halo Effect Bias

It is the tendency to be influenced by a product’s reputation or brand rather than evaluating it based on its own merits.

Example
You might be more likely to approve a feature or design change simply because it comes from a well-respected team or designer, even if it doesn’t align with your product’s goals.

To avoid the halo effect, evaluate products and features based on their own merits rather than being swayed by branding or marketing.